Apple Cinemas - Greece, NY :

Taking immersion to the next wall

When Apple Cinemas decided to bring something extraordinary to moviegoers in Greece, NY, they weren’t just building another multiplex — they were crafting a premium destination. To bring that vision to life, they needed more than equipment. They needed a partner they could trust to handle every detail behind the scenes.

That’s where CES+ stepped in.

How we helped bring it to life

From concept to showtime, we deployed our full cinema installation expertise across all 12 auditoriums, combining thoughtful design, advanced tech, and seamless project management.

Design & Consulting

  • Complete Dolby ATMOS design and commissioning
  • Custom sound and projection drawings
  • Technical guidance to meet their ambitious vision.

Installation & Preconfiguration

  • NEC laser projectors installation
  • Dolby ATMOS sound EQ and speaker wiring
  • Trinnov audio processing and rack assembly
  • TMS preconfiguration and automation setup
  • Hearing Impaired installation
  • Assistive hearing system installation

Project Management

We coordinated every phase of the 35-day build, ensuring everything stayed on track ,  from equipment delivery to final calibration..

The Final Experience:

This Apple Cinemas location redefines immersion.

With ScreenX, a multi-projection system that wraps the film across three walls, guests are pulled into a 270-degree panoramic experience unlike anything else. Add Dolby ATMOS sound, recliner seating, and a full bar in the lobby, and you have a cinematic destination built for more than movies, it’s a night out.

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